Which Samsung phone to buy in the 2026 Big Billion Days and Amazon Great Indian Festival

He put the M17 in the under-₹15,000 group, and he said to skip the 4GB version. The 6GB Sapphire Black page was in stock at ₹24,999, with no crossed-out MRP in the buy box. That is the RAM he asked for, and it is a long way from ₹15,000. You get a 6.7-inch Super AMOLED at 90Hz, an Exynos 1330, a 50MP camera with OIS, IP54, Gorilla Glass Victus, a 5000mAh battery with 25W charging, and a promise of six generations of OS upgrades. Everyday social media is what this chip is for. The M36 below was cheaper on the same afternoon, with a faster refresh rate.

This is the phone he wanted in a ₹16,000 to ₹18,000 band after bank offers and exchange. The sticker, before any of that, was ₹21,999 against an MRP of ₹25,499. I am not going to pretend a card offer you may not have is already subtracted. The page does match the part he liked: a 6.7-inch Super AMOLED at 120Hz, and the spec table names an Exynos 1380. Victus+ is on the front, the body is 7.7mm with a plastic back, and the details table says it is not water resistant. He also said gamers should leave it. An Exynos 1380 agrees with that. For calls, video, and a decent camera, this was the cheapest clear 6GB Samsung I could price.

He paired the M56 and the F56 at ₹20,000 to ₹22,000, with an Exynos 1480, a slim body, and an AMOLED screen. A Galaxy M56 phone did not appear in the Samsung results I opened. The hits were cases. The F56 that was in stock is this green 8GB/128GB model at ₹33,999, and the buy box had no crossed-out MRP. The bullets do name the Exynos 1480, a 6.7-inch Super AMOLED+ at 120Hz, a 50MP triple camera, a 12MP front camera, and a 5000mAh battery. They do not mention a 7.2mm body, so I will not add one. It is a pleasant day-to-day phone at ₹33,999. It is not a ₹22,000 phone.

He grouped an M47 and an F70 Pro at ₹22,000 to ₹25,000, with a battery near 6000mAh and maybe 45W charging. This F70 Pro was ₹26,250 against an MRP of ₹46,999. The name on the page is 6GB and 128GB, with a 6.7-inch FHD+ Super AMOLED and a 6000mAh battery. Then the listing argues with itself. The title names a Dimensity 6300 and, in the next phrase, a Qualcomm octa-core. A bullet says Qualcomm Snapdragon, and another bullet talks about 8GB of RAM and 256GB of storage. I am not going to pick a chip out of that. Read the page on the day, and do not assume 45W charging. That figure was not on this listing.

The M47 he placed beside the F70 Pro, in a ₹22,000 to ₹25,000 hope, was ₹35,999 against an MRP of ₹46,999. Same afternoon, the messy F70 Pro page was almost ₹10,000 less. What this listing does say cleanly: 6GB and 128GB, a 6000mAh battery, an sAMOLED screen, Victus+, a 50MP OIS camera, and a Snapdragon that is never given a model number. The bullets promise six generations of OS updates. A 45W charger shows up on the page as a separate accessory, which is not the same thing as 45W charging in the box. If you wanted the heavy-use Samsung under ₹25,000, this sticker has already left that band.

He said the A36 might fall under ₹20,000 with bank discounts, and that under ₹30,000 it is a decent A-series buy: 120Hz AMOLED, Gorilla Glass, IP67, OIS, and long software support. The Dark Blue 8GB/128GB page was ₹27,200 against an MRP of ₹39,499. That is under ₹30,000. It is not under ₹20,000. The bullets on this particular listing are thin. They confirm 8GB, 128GB, 5G, and One UI. They do not repeat the screen, the glass, the IP number, or OIS. The spec table says Snapdragon and water resistant, and stops there. I am not going to paste the video's spec sheet onto a page that does not carry it. Open the listing and read the screen line before you treat ₹27,200 as the A36 he described.

He put the A56 in a ₹30,000 to ₹35,000 conversation and said it becomes a good deal around ₹25,000 in the sale, with an Exynos 1580, a 120Hz AMOLED, and IP67. The Midnight Blue 8GB/128GB page was ₹36,999 against an MRP of ₹49,999. The chip and the rating are on the listing: Exynos 1580, IP67, Victus+ front and back, a metal frame, a 50MP camera with OIS, a 5000mAh battery, and a 7.4mm body. The title calls the screen sAMOLED. I am not adding 120Hz, because that line was not in the bullets I could tie to this phone. Five generations of OS upgrades is what the listing itself promises. At ₹36,999 it is a complete Samsung. The ₹25,000 version was not the one on the page.

He expected the S24 FE under ₹35,000 once exchange and a bank offer were added, inside a ₹35,000 to ₹40,000 band, and he already called the processor old. The Graphite 8GB/128GB page had one unit left at ₹39,999, with no MRP crossed out in the buy box. The bullets give you a 6.7-inch FHD+ Dynamic AMOLED 2X, a 50MP camera, Galaxy AI, and a 4700mAh battery. The processor field on the details table says Others. A line elsewhere on the page offers Exynos 2400 or Snapdragon 8 Gen 2 depending on region, which is not a chip I am willing to assign to this Indian listing. If that last unit is still there, you are buying the screen and the FE software at ₹39,999, and you should read the chip on the page yourself.

He pointed at the S25 FE for a long-term Samsung around ₹40,000. The JetBlack 8GB/128GB page had one unit left at ₹58,999, against an MRP of ₹59,999. A thousand rupees under the MRP is not a festival cut. The details table names an Exynos 2400. The bullets add a 7.4mm, 190 gram body, a 4900mAh battery, 45W wired charging, and wireless charging. That is a real FE phone. It is priced like a phone from the next shelf up, not like a ₹40,000 compromise.

He called the S25 last year's compact flagship and a good deal under ₹50,000, with the S26 now the current one and old S25 stock still around. The Icyblue page that names the Snapdragon 8 Elite for Galaxy is the 12GB/256GB model, at ₹67,489 against an MRP of ₹94,999, with two units left. The screen is 6.2 inches, the battery line on the title is 4000mAh, and the cameras are a 50MP triple and a 12MP front. Compact is right. Under ₹50,000 is not. A 12GB/128GB Icyblue page was ₹59,999, and its processor field said Snapdragon 7 Series, which does not match this 256GB listing. I am not going to tell you those two pages are the same phone. Open the 128GB page and read the chip before you save the ₹7,500.

His target for the S25 Ultra was ₹80,000, and ₹75,000 with a bank offer or an exchange was the number he called a steal, the best Samsung under ₹1 lakh if you could still find it. The Titanium Black 12GB/256GB page was in stock at ₹99,999 against an MRP of ₹1,29,999. Thirty thousand off that MRP is a real cut. It is still a one-lakh phone, not a ₹75,000 phone. The title gives you the 200MP camera, the 5000mAh battery, and the QHD+ Dynamic AMOLED 2X. The spec table names a Snapdragon 8 Elite. Buy it if a lakh is the budget and you want last year's Ultra. Do not buy it because a creator subtracted ₹25,000 of offers you have not been shown.

He said the base S26 had already moved, from something near ₹70,999 toward ₹1 lakh, and that in a one-lakh budget the S25 Ultra was the better buy. The Cobalt Violet 12GB/256GB page was ₹87,999 against an MRP of ₹1,17,999. That is under a lakh, and it is also ₹12,000 under the S25 Ultra I opened. The title mentions a 50MP camera, a customized processor, and a 4300mAh battery. The processor row in the details table just says Others. I am not going to borrow an 8 Elite Gen 5 from a different product card that was sitting on the same page. If the chip name matters, read it on the listing before you pay ₹87,999.

He said to look at the S26 Ultra only if the budget is already above ₹1 lakh, because the new prices had gone up, and to wait on an S27 Ultra only if you can wait months. There is no S27 to price. This Black 12GB/256GB S26 Ultra was ₹1,39,999 against an MRP of ₹1,69,999. The bullets name a Snapdragon 8 Elite Gen 5 for Galaxy, a 200MP camera, a 5000mAh battery, and a built-in privacy display. That privacy layer is the reason to pay forty thousand more than the S25 Ultra. If you do not care about it, the older Ultra at ₹99,999 is the phone his own logic was pointing at, once you ignore the ₹75,000 hope.

He said last year's Flip 7 was the foldable to watch, because this year's Flip and Fold would not drop much. The Blue Shadow 12GB/256GB Flip7 was ₹93,199 against an MRP of ₹1,09,999. The title names an Exynos 2500. The bullets describe a larger cover screen and a 4300mAh battery. Sixteen-odd thousand under the MRP is a discount. It is still a ₹93,000 phone. The Graphite Flip8, also 12GB and 256GB, was ₹1,14,999 against an MRP of ₹1,54,999, so the older Flip is the one with the lower sticker. Whether ₹93,199 feels like a deal depends on whether you actually want a flip, not on the sale banner.

The Fold7 he told people to watch was in stock, Blue Shadow, 12GB and 256GB, at ₹1,44,999 against an MRP of ₹1,74,999. The title gives it a 200MP camera and a Snapdragon 8 Elite. Thirty thousand under that MRP is the cut. The Fold8 I opened, Lavender, 12GB and 256GB, was ₹1,74,999 against ₹1,84,999, and its title names a Snapdragon 8 Elite Gen 5, a 4800mAh battery, and dual 50MP cameras. The Fold8 Ultra, Graphite, 12GB and 256GB, was ₹1,94,999 against ₹2,24,999. His read of the new folds was right in one sense. They cost more. A ₹1,44,999 Fold7 is still a lot of phone to buy because last year's model is the cheaper of two expensive things.